The right connections to supercharge your event

published on December 15, 2016
What's New in Montréal Tourisme Montréal: News and People

Montréal is an island brimming with talent, knowledge and creativity. When chatting with locals and learning about all the new projects and bold initiatives underway, you can almost feel the surging of brainpower.

Imagine if you could connect into all that brainpower and take your event to the next level. Easy. With the Contact MTL Ambassador Program, Tourisme Montréal (and its partners) links you to the right people who can make important contributions to the success of your meeting or convention.

Launched in 2015, the Ambassador Program is a powerful online network of Montrealers — leaders from key sectors — who help to shine a light on the city. With 13,000 ambassadors and counting, that light is radiating across the globe.

You can join this global initiative of urban diplomacy here.


The Ambassador Program is comprised of inspired influencers, each with a finger planted firmly on their sector’s pulse. If you’re a professional meeting and convention planner, Tourisme Montréal can help you tap into this rich resource of talented individuals who are ready to collaborate on, participate in, or help promote your event.

“We see Montréal as a global nexus for innovation and new ideas,” explains Andrés Restrepo, Contact MTL’s social media editor. “We love to highlight these global events and meetings where people come here to discuss ideas that could also be enriched by Montrealers working in those fields.”

Future driven cities such as Montréal, realize that initiatives like the Ambassador Program, which foster networking, knowledge-sharing, and the collision of ideas, are what’s required to stand out, and prosper, on an international stage.


You can learn more about the program and its ambassadors via social media (Twitter, Facebook, Instagram and Linkedin). Here are just a few of the talented global conveners who are helping to put the spotlight on what makes Montréal so great.

Kyle Matthews — As Senior Deputy Director of Concordia University’s Montreal Institute for Genocide and Human Rights Studies, Kyle’s work focuses on human rights, international security and global threats. He advises members of Parliament on issues related to international peace and security and blogs on international affairs for the Canadian International Council.

Joshua Bengio — Yoshua has been referred to (enviably) as ‘one of Montréal’s smartest minds’. An Artificial Intelligence (AI) Professor at Université de Montréal, he researches understanding principles of learning that yields intelligence.

Anna Goodson — A prolific entrepreneur (she founded a highly respected global illustration agency and created an online platform for photographers to promote their work), Anna thrives on sparking creative encounters. She’s right at home immersed in the local startup scene, as a festival judge, mentor, and investor.

Joanna Berzowska — Joanna likes it when people dress smart. She’s a university professor who runs a design research studio focused on innovation in the fields of electronic textiles and reactive garments. As Head of Electronic Textiles for OM signal, she’s helping to ensure that even our clothes will be connected on-line.


[COVID-19] To keep informed about the current situation
Learn more